PokerStars becomes lead sponsor for Global Poker League

PokerStars will serve as the lead sponsor for the Global Poker League (GPL), Eric Hollreiser, PokerStars’ Director of Corporate Communications announced yesterday.

According to GPL's CEO, Alex Dreyfus, he is optimistic about the partnership and said that having the support of PokerStars is a crucial step forward on the road to fully establishing the GPL "as a real blueprint for poker entertainment in the future".

Not too long ago, Dreyfus was accused of delaying cash trade payments for high-stakes players Fedor "CrownUpGuy" Holz and Hendrik “ValueH” Latz. However, now one month later,  Dreyfus' GPL is being backed by the world’s largest online poker site.

"PokerStars offers us a multitude of opportunities to grow our platform and continue developing our two-fold strategy of connecting the League to the poker community and genuinely connecting poker to the mainstream entertainment sector on a large scale. Fans will also see the iconic PokerStars spade make its mark on The Cube.", Dreyfus added.

The Global Poker League is an audience-centric poker competition with a team based, zero buy-in structure and games played out online, in studio & live. The League features an opening season of 12 teams spread across 2 conferences: GPL Americas & GPL Eurasia – with 6 teams competing in each conference.

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